Social EngineeringRetail & ConsumerRetailPhishingCustomer Data InvolvedIdentity (basic)CredentialsLowContained

The LoveSac Company

bd_100e34bd12a96678 · schema v1 · pii pii-v1

Severity

Low

Discovered

—

Filed

Sep 4, 2025

To disclose

—

Affected

Not disclosed

Linked

13 records

Confidence

64%

Full breach record for The LoveSac Company →2 incidents on file

CorrectionPublished Oct 10, 2026

The Vermont Attorney General's site lists this notice under 2024-09-04. The notice letter it holds is dated September 4, 2025, so we publish 2025-09-04 as the date it was filed.

Read their full statement

The LoveSac Company notified consumers of a phishing incident affecting one employee's email account between May 27-30, 2025. The incident may have exposed customer names and other personal information. The company investigated, secured systems, and is offering 24 months of credit monitoring. Approximately 7 Rhode Island residents are impacted.

J jump to incidentP pin to compareR raw source

Incident timeline

May 27, 2025

Begins

Sep 4, 2025

Filed

This filing is one of 13 records about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (10) · sorted by filing gap

Massachusetts State AGbd_14c59bd75f2a0e232025-09-04Verified
Indiana State AGbd_2ab4dbfe2f4645b52025-09-04Verified
Nebraska State AGbd_45ab4941a6d85c902025-09-04Verified
Indiana State AGbd_55ce6f94b72591302025-09-04Verified

Show 6 more filings ↓up to 1d gap

Maine State AGbd_5ab5de4fec271dee2025-09-04Verified
Maine State AGbd_81c14587331502c22025-09-04Verified
Vermont State AGbd_8f82ad1bad5501b12025-09-04Verified
New Hampshire State AGbd_bedf34d8509416362025-09-04Verified
Massachusetts State AGbd_3c12a1cca9d608c42025-09-05 · +1dVerified
New Hampshire State AGbd_a32eb25ec74193552025-09-05 · +1dVerified

Showing first 10 of 12 linked disclosures.

Name: The LoveSac Company
norm: the lovesac
Domain: lovesac.com

Name: The LoveSac Company
norm: the lovesac
Domain: lovesac.com
Industry: Retail & Consumerllm

Discovered: —
Breach occurred: May 27, 2025 – May 30, 2025
Materiality determined: —
Notification sent: Sep 4, 2025
Affected individuals: Not disclosed
Data types: Identity (basic)Credentials
Attack vector: Phishing
MITRE ATT&CK: T1566.002 Spearphishing Link
Threat actor: External
Regulator citations: Notify applicable regulatory authorities, as required by law
Initial access: phishing_link

During the incident: Launched an investigation
Conducted a review of the potentially accessed emails and attachments
Confirming the security of our systems
Reviewing the contents of relevant data for sensitive information
Notifying impacted individuals
Offering twenty-four (24) months of complimentary access to credit monitoring services through Experian
Changes made: Reviewing our policies, procedures, and processes related to the storage and access of personal information
Source: Quoted from the filing itself, not independently verified.

Compliance flags: — (clock not assessable for this source)

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 11 filings · 6 states

View merged incident ↗

Massachusetts State AGSep 4 · first

Indiana State AGSep 4 · first

Nebraska State AGSep 4 · first

Indiana State AGSep 4 · first

Maine State AGSep 4 · first

Vermont State AGSep 4 · first

New Hampshire State AGSep 4 · first

Vermont State AGSep 4 · first · this page

Massachusetts State AG+1d

New Hampshire State AG+1d

Cascade drawn from the first 10 linked disclosures of 12 — the full spread may be wider.

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://ago.vermont.gov/document/2024-09-04-lovesac-company-data-breach-notice-consumers
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Sep 4, 2025
Raw hash: 6d367aa6218f35db2bcd6ed74346688fc5ab3207fb8b70e58869248f04915ae4

Linked disclosures

Regulatory filings (10) · sorted by filing gap

Reporting entityThe LoveSac Company

Victim entityThe LoveSac Company

IncidentPhishing

Stated responseLaunched an investigation

Complianceclock not assessable

Extraction provenanceno artifact recorded

Source provenanceago.vermont.gov