HackingRetail & ConsumerRetailStolen CredentialsCustomer Data InvolvedIdentity (basic)LowContained

The LoveSac Company

bd_8f82ad1bad5501b1 · schema v1 · pii pii-v1

Severity

Low

Discovered

Feb 28, 2025

Filed

Sep 4, 2025

To disclose

27 weeks

Affected

Not disclosed

Linked

13 records

Confidence

64%

Full breach record for The LoveSac Company →2 incidents on file

The LoveSac Company notified consumers of a cybersecurity incident occurring between Feb 12 and Mar 3, 2025. An unauthorized actor accessed systems and copied files containing names and other personal information. The company offered 24 months of credit monitoring via Experian. Rhode Island residents were specifically noted as impacted.

J jump to incidentP pin to compareR raw source

Vermont clock✗ VT AG >45 bday27 weeks discovery → filing

⚠ unattributedNo provenance was recorded for this discovery date and it matches no other date on the record. It may be correct, but it is not independently grounded.

Incident timeline

undetected · 16 days

discovery → filing · 27 weeks / 188 days

Feb 12, 2025

Begins

Feb 28, 2025

Discovered

Sep 4, 2025

Filed

vs. sector median

+17 wks slower

This filing is one of 13 records about the same incident.View merged incident

A leak claim by ransomhub about this victim was first seen 182 days before this filing.View originating leak claim

Linked disclosures

Why this link?

Regulatory filings (10) · sorted by filing gap

Vermont State AGbd_100e34bd12a966782025-09-04Candidate
Massachusetts State AGbd_14c59bd75f2a0e232025-09-04Verified
Indiana State AGbd_2ab4dbfe2f4645b52025-09-04Verified
Nebraska State AGbd_45ab4941a6d85c902025-09-04Verified

Show 6 more filings ↓up to 1d gap

Indiana State AGbd_55ce6f94b72591302025-09-04Verified
Maine State AGbd_5ab5de4fec271dee2025-09-04Verified
Maine State AGbd_81c14587331502c22025-09-04Verified
New Hampshire State AGbd_bedf34d8509416362025-09-04Verified
Massachusetts State AGbd_3c12a1cca9d608c42025-09-05 · +1dVerified
New Hampshire State AGbd_a32eb25ec74193552025-09-05 · +1dVerified

Showing first 10 of 12 linked disclosures.

Name: The LoveSac Company
norm: the lovesac
Domain: lovesac.com

Name: The LoveSac Company
norm: the lovesac
Domain: lovesac.com
Industry: Retail & Consumerllm

Discovered: Feb 28, 2025
Breach occurred: Feb 12, 2025 – Mar 3, 2025
Undetected for: 16 daysoccurrence → discovery
Materiality determined: —
Notification sent: Sep 4, 2025
Affected individuals: Not disclosed
Data types: Identity (basic)
Attack vector: Unauthorized Access
MITRE ATT&CK: T1078 Valid Accounts
Threat actor: External
Regulator citations: Will notify applicable regulatory authorities, as required by law
Initial access: valid_credentials

During the incident: Launched an investigation
Confirmed the security of our systems
Reviewed the contents of relevant data for sensitive information
Notified impacted individuals associated with that sensitive information
Offering twenty-four (24) months of complimentary access to credit monitoring services through Experian
Changes made: Reviewing our policies, procedures, and processes related to the storage and access of personal information to reduce the likelihood of a similar future event
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 27 weeks(188 days from discovery to filing)
Compliance flags: VT AG >45 bdayLeak >180d
Discovery-date grounding: unattributedNo provenance was recorded for this discovery date and it matches no other date on the record. It may be correct, but it is not independently grounded.

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 11 filings · 6 states

View merged incident ↗

Vermont State AGSep 4 · first

Massachusetts State AGSep 4 · first

Indiana State AGSep 4 · first

Nebraska State AGSep 4 · first

Indiana State AGSep 4 · first

Maine State AGSep 4 · first

New Hampshire State AGSep 4 · first

Vermont State AGSep 4 · first · this page

Massachusetts State AG+1d

New Hampshire State AG+1d

Cascade drawn from the first 10 linked disclosures of 12 — the full spread may be wider.

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://ago.vermont.gov/document/2025-09-04-lovesac-company-data-breach-notice-consumers
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Sep 4, 2025
Raw hash: f03e1e0d941a7370e2b7814b61b6027e46732dd114d74de1001f0e4df48e5fcc

Linked disclosures

Regulatory filings (10) · sorted by filing gap

Reporting entityThe LoveSac Company

Victim entityThe LoveSac Company

Incidentdiscovered Feb 28, 2025

Stated responseLaunched an investigation

ComplianceVT AG >45 bday

Extraction provenanceno artifact recorded

Source provenanceago.vermont.gov