HackingTechnologyFinancial ServicesInformationStolen CredentialsData ExfiltratedCustomer Data InvolvedIdentity (basic)Government IDFinancial accountHealth (basic)PHIMediumContained

PeopleGuru Holdings, Inc.

bd_0784df0b4b5da3a8 · schema v1 · pii pii-v1

Severity

Medium

Discovered

Jul 9, 2025

Filed

Oct 16, 2025

To disclose

14 weeks

Affected

Not disclosed

Linked

9 filings

Confidence

64%

Full breach record for PeopleGuru Holdings, Inc. →2 incidents on file

PeopleGuru Holdings, Inc. notified consumers of a cybersecurity event where an unauthorized third party accessed systems between July 6-9, 2025. Compromised data included names, SSNs, financial accounts, DOB, passport/license numbers, and medical/insurance info. PeopleGuru secured the network, investigated, and offered 12 months of credit monitoring via TransUnion. No evidence of fraud was found at the time of notice.

J jump to incidentP pin to compareR raw source

Vermont clock✗ VT AG >45 bday14 weeks discovery → filing

⚠ unattributedNo provenance was recorded for this discovery date and it matches no other date on the record. It may be correct, but it is not independently grounded.

Incident timeline

undetected · 3 days

discovery → filing · 14 weeks / 99 days

Jul 6, 2025

Begins

Jul 9, 2025

Discovered

Oct 16, 2025

Filed

vs. sector median

+3 wks slower

This filing is one of 9 filings about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (8) · sorted by filing gap

New Hampshire State AGbd_0db930842d8375a22025-10-16Verified
Oregon State AGbd_362524c5e6273d1e2025-10-16Candidate
Iowa State AGbd_6b4c088fda1aae182025-10-16Verified
Montana State AGbd_7bc498b6d4233e972025-10-16Verified

Show 4 more filings ↓

Nebraska State AGbd_92efa93b473fda212025-10-16Verified
Washington State AGbd_9cb66c5f7c9d9dfe2025-10-16Verified
Maine State AGbd_d01f13524ff1165d2025-10-16Verified
California State AGbd_f7302e7c0355b7742025-10-16Verified

Name: PeopleGuru Holdings, Inc.
norm: peopleguru holdings

Name: PeopleGuru Holdings, Inc.
norm: peopleguru holdings
Industry: TechnologyllmFinancial Servicesllm

Discovered: Jul 9, 2025
Breach occurred: Jul 6, 2025 – Jul 9, 2025
Undetected for: 3 daysoccurrence → discovery
Materiality determined: —
Notification sent: Oct 16, 2025
Affected individuals: Not disclosed
Data types: Identity (basic)Government IDFinancial accountHealth (basic)PHI
Data elements: Social Security numberDate of birth
Attack vector: Unauthorized Access
MITRE ATT&CK: T1078 Valid AccountsT1119 Automated Collection
Threat actor: External
Initial access: valid_credentials

During the incident: Initiated an investigation into the nature and scope of the incident
Took steps to secure the network
Providing 12 months of complimentary access to credit monitoring and identity restoration services through TransUnion
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 14 weeks(99 days from discovery to filing)
Compliance flags: VT AG >45 bday
Discovery-date grounding: unattributedNo provenance was recorded for this discovery date and it matches no other date on the record. It may be correct, but it is not independently grounded.

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 9 filings · 9 states

View merged incident ↗

New Hampshire State AGOct 16 · first

Oregon State AGOct 16 · first

Iowa State AGOct 16 · first

Montana State AGOct 16 · first

Nebraska State AGOct 16 · first

Washington State AGOct 16 · first

Maine State AGOct 16 · first

California State AGOct 16 · first

Vermont State AGOct 16 · first · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://ago.vermont.gov/document/2025-10-16-peopleguru-holdings-data-breach-notice-consumers
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Oct 16, 2025
Raw hash: f9fc17e4e5822892a3be32a602057bb13ea80ce7eeb928fc8b7493d031e2987d

Linked disclosures

Regulatory filings (8) · sorted by filing gap

Reporting entityPeopleGuru Holdings, Inc.

Victim entityPeopleGuru Holdings, Inc.

Incidentdiscovered Jul 9, 2025

Stated responseInitiated an investigation into the nature and scope of the incident

ComplianceVT AG >45 bday

Extraction provenanceno artifact recorded

Source provenanceago.vermont.gov