MalwareRetail & ConsumerRetailSkimmerCapture Stored DataData ExfiltratedCustomer Data InvolvedIdentity (basic)Financial accountFinancial credentialsMediumResolved

Rea.deeming Beauty, Inc.

bd_feb940a4e809449e · schema v1 · pii pii-v1

Severity

Medium

Discovered

Oct 26, 2017

Filed

Jan 5, 2018

To disclose

10 weeks

Affected

3,673state residents only

Linked

4 filings

Confidence

66%

Full breach record for Rea.deeming Beauty, Inc. →

Rea.deeming Beauty Inc. (dba beautyblender) experienced a data breach involving malicious code (skimmer) on its website that collected payment card information. The malware was discovered on October 26, 2017, and confirmed to be present as of July 28, 2017. Due to lack of backups, the potential occurrence window is April 23, 2015, to October 26, 2017. 3,673 California residents were affected. The company removed the code, engaged forensic investigators, and notified regulators.

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Incident timeline

undetected · 917 days

discovery → filing · 10 weeks / 71 days

Apr 23, 2015

Begins

Oct 26, 2017

Discovered

Jan 5, 2018

Filed

vs. sector median

+3 wks slower

This filing is one of 4 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (3) · sorted by filing gap

New Hampshire State AGbd_0f6cd96b6298caae2018-01-05Verified
Massachusetts State AGbd_ba7c3f0157c325b92018-01-05Verified
Oregon State AGbd_e3dab93b8771c61a2018-01-05Candidate

Name: Rea.deeming Beauty, Inc.
norm: readeeming beauty

Name: Rea.deeming Beauty, Inc.
norm: readeeming beauty
Also named: Rea.deeming Beauty Inc.dba oflegal entity
beautyblenderdba oftrade name
Industry: Retail & Consumerllm

Discovered: Oct 26, 2017
Breach occurred: Apr 23, 2015 – Oct 26, 2017
Undetected for: 917 daysoccurrence → discovery
Materiality determined: —
Notification sent: Jan 5, 2018
Affected individuals: 3,673state-resident count only
Data types: Identity (basic)Financial accountFinancial credentials
Attack vector: Unknown
MITRE ATT&CK: T1190 Exploit Public-Facing ApplicationT1041 Exfiltration Over C2 Channel
Threat actor: ExternalFinancial
Regulator citations: Notified California Attorney General
Initial access: exploit_public_facing

During the incident: Launched an internal investigation
Contacted its website hosting company
Retained a third party forensic investigator to assist with the investigation
Removed the malicious code from the website
Took additional steps to ensure the security of its systems
Providing potentially affected individuals with guidance on how to better protect against identity theft and fraud
Set up a confidential call center for this matter
Notifying required state regulators and the credit reporting agencies
Changes made: Implemented additional security measures to reduce the likelihood of a similar incident from happening in the future
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 10 weeks(71 days from discovery to filing)
Compliance flags: — (clock not assessable for this source)

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 4 filings · 4 states

View merged incident ↗

New Hampshire State AGJan 5 · first

Massachusetts State AGJan 5 · first

Oregon State AGJan 5 · first

California State AGJan 5 · first · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://oag.ca.gov/ecrime/databreach/reports/sb24-132088
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Jan 5, 2018
Raw hash: 723bfc707743cabb021ecb18964e5a988f90c3ab781b8ed80a1291dafa619e7e

Linked disclosures

Regulatory filings (3) · sorted by filing gap

Reporting entityRea.deeming Beauty, Inc.

Victim entityRea.deeming Beauty, Inc.

Incidentdiscovered Oct 26, 2017

Stated responseLaunched an internal investigation

Complianceclock not assessable

Extraction provenanceno artifact recorded

Source provenanceoag.ca.gov