DisclosureLens
HackingTechnologyInformationStolen CredentialsData ExfiltratedTargetedIdentity (basic)PIILowResolved

DialAmerica Marketing, Inc.

bd_203514add1a4d61f · schema v1 · pii pii-v1

Severity

Low

Discovered

Jul 4, 2021

Filed

Apr 6, 2022

To disclose

39 weeks

Affected

67state residents only

Linked

10 filings

Confidence

66%
Full breach record for DialAmerica Marketing, Inc.2 incidents on file

DialAmerica Marketing Inc notified Montana residents of unauthorized access to its network between Feb 2 and July 9, 2021. The actor may have viewed or taken data including names and addresses. DialAmerica discovered the activity on July 4, 2021, engaged third-party specialists, and offered Equifax credit monitoring services. No actual misuse was confirmed.

Incident timeline

undetected · 152 days
discovery → filing · 39 weeks / 276 days

Feb 2, 2021

Begins

Jul 4, 2021

Discovered

Apr 6, 2022

Filed

vs. sector median

+21 wks slower

This filing is one of 10 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (9) · sorted by filing gap

Show 5 more filingsup to 95d gap

Filing propagation · 10 filings · 10 states

View merged incident ↗

Pattern: first filing Jan 1 (IL), last Apr 21 (CA) — a 110-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.