DisclosureLens
HackingRetail & ConsumerRetailVulnerability ExploitStolen CredentialsData ExfiltratedCustomer Data InvolvedIdentity (basic)Financial accountCredentialsLowContained

Bulk Reef Supply

bd_1aa826d93d395fc7 · schema v1 · pii pii-v1

Severity

Low

Discovered

Jan 21, 2015

Filed

Apr 30, 2015

To disclose

14 weeks

Affected

29state residents only

Linked

5 filings

Confidence

66%
Full breach record for Bulk Reef Supply

Bulk Reef Supply, Inc. filed a supplemental security breach notification with the New Hampshire Attorney General on April 30, 2015. The filing discloses that an outside hacker intrusion occurred between July 30, 2014, and January 29, 2015. While initially discovered on January 21, 2015, a supplemental discovery on March 25, 2015, identified additional affected files impacting 29 New Hampshire residents who logged in between February 22 and March 16, 2015. Compromised data included names, addresses, contact info, passwords, and credit card details. BRS retained forensic experts, notified law enforcement, and offered credit monitoring.

Incident timeline

undetected · 175 days
discovery → filing · 14 weeks / 99 days

Jul 30, 2014

Begins

Jan 21, 2015

Discovered

Apr 30, 2015

Filed

vs. sector median

+6 wks slower

This filing is one of 5 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (4) · sorted by filing gap

Filing propagation · 5 filings · 4 states

View merged incident ↗
New Hampshire State AGFeb 27 · first
California State AGFeb 27 · first
New Hampshire State AG+62d · this page

Pattern: first filing Feb 27 (NH), last May 4 (MA) — a 66-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.