DisclosureLens
UnknownHigh

Prana Holdings, Inc.

bd_0b0e09febc7d0f74 · schema v1 · pii pii-v1

Severity

High

Discovered

Feb 6, 2017

Filed

Mar 8, 2017

To disclose

4 weeks

Affected

391,484

Linked

7 filings

Confidence

95%
Full breach record for Prana Holdings, Inc.

prAna reported a data breach to the Oregon Attorney General. The breach was reported on 2017-03-08. The breach occurred during 12/14/2016 - 2/6/2017. The breach was discovered on 2/6/2017. 391,484 individuals were affected. Notice was sent on 3/8/2017.

Oregon clock OR AG ≤45d4 weeks discovery → filing
AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 54 days
discovery → filing · 4 weeks / 30 days

Dec 14, 2016

Begins

Feb 6, 2017

Discovered

Mar 8, 2017

Filed

This filing is one of 7 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (6) · sorted by filing gap

Show 2 more filingsup to 1d gap

Filing propagation · 7 filings · 7 states

View merged incident ↗
Montana State AGMar 8 · first
Washington State AGMar 8 · first
California State AGMar 8 · first
Oregon State AGMar 8 · first · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.