DisclosureLens
State AGConfirmed12 filings · 12 statesLifecycle stage 2 of 3: ConfirmedUnverified claimConfirmedEnforcedhigh sensitivity
Merged incident · 12 filings

Nuna Baby Essentials, Inc. — September 2024 breach

Clustered 12 filings across 12 jurisdictions · filing window Feb 1, 2025 Feb 21, 2025. View entity profile → Other incidents for this victim →

Determination

Confirmed

Members

12 filings

States

12

Affected · reported

16,676

First → last filing

Feb 1, 2025 Feb 21, 2025

Merge confidence

100%

incident inc_fa691a2d86014e95 · merged by deterministic · confidence 100%

Confirmed breach. Merged as one breach: 12 regulatory filings. The filings describe unauthorized access. Intrusion Sep 8, 2024–Dec 6, 2024, discovered Dec 6, 2024 — the first regulatory filing landed 57 days later (flagged late). 16,676 individuals reported across the linked filings. Data reported: Identity (basic), Financial account, Financial credentials, and 2 more. Notifications rolled out on a 20-day schedule across 12 filings beginning Feb 1, 2025. Each member filing remains the legal record for its jurisdiction.

Litigation Timing

Supplemental
Notification delay
57days

Discovered → first regulatory filing

Discovery variance
59days

Range of discovered_at dates across filings

Filing span
20days

Time between earliest and latest filing

Not recorded for this incident

Leak precedence · Materiality delta · SEC filing delayno leak-site claim in this cluster; no SEC 8-K in this cluster.

Regulatory clocksVermont VT AG >45 bdayWashington WA AG >30dMaryland MD AG >30dOregon OR AG ≤45dMaine ME AG ≤30d · 18dFull clock table in Litigation Timeline

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Nuna Baby Essentials, Inc. data breach (2025) · DisclosureLens