Penn LLC dba Pulse TV notified customers of a data security incident involving unauthorized credit card transactions on its website. The compromise period was November 1, 2019, to August 31, 2021. Affected data included names, addresses, emails, payment card numbers, expiration dates, and CVVs. PulseTV engaged cybersecurity experts and legal counsel, cooperated with law enforcement and card networks, and implemented remediation measures including 2FA, EDR tools, and a new payment system.