DisclosureLens
Social EngineeringRetailPhishingCustomer Data InvolvedIdentity (basic)Financial accountFinancial credentialsLowContained

Ark Naturals

bd_eab6cce3abbefc0f · schema v1 · pii pii-v1

Severity

Low

Discovered

Sep 15, 2021

Filed

Oct 14, 2021

To disclose

29 days

Affected · nationwide

3583 in this filing

Linked

5 filings

Confidence

50%
Full breach record for Ark Naturals

Ark Naturals, a pet wellness products company, reported a data breach affecting 3 Maine residents. The breach, which occurred between February 8, 2021, and February 23, 2021, and was discovered on September 15, 2021, resulted from a phishing incident. The compromised information includes names and financial account numbers or credit/debit card numbers with their corresponding security codes. The company offered 12 months of identity theft protection services through Experian to those affected.

Maine clockDiscovered Sep 15, 2021Filed with AG Oct 14, 202129d ME AG ≤30d29 days discovery → filing
AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 219 days
discovery → filing · 29 days

Feb 8, 2021

Begins

Sep 15, 2021

Discovered

Oct 14, 2021

Filed

This filing is one of 5 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (4) · sorted by filing gap

Filing propagation · 5 filings · 5 states

View merged incident ↗
Indiana State AGOct 14 · first
Massachusetts State AGOct 14 · first
Montana State AGOct 14 · first
Maine State AGOct 14 · first · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.