HackingRetail & ConsumerRetailStolen CredentialsData ExfiltratedCustomer Data InvolvedDelayed DiscoveryPIIIdentity (basic)Government IDMediumContained

Lands End, Inc.

bd_d581ec32b62a93ae · schema v1 · pii pii-v1

Severity

Medium

Discovered

Dec 6, 2024

Filed

Aug 18, 2025

To disclose

36 weeks

Affected

8state residents only

Linked

7 filings

Confidence

66%

Full breach record for Lands End, Inc. →

Lands' End, Inc. notified the New Hampshire Attorney General of a data security incident detected on December 6, 2024. An unauthorized third party accessed a small portion of the corporate network and exfiltrated data, including personal information of 8 New Hampshire employees and dependents. Notification letters were mailed on August 13, 2025, offering 24 months of credit monitoring. Customer systems were not impacted.

J jump to incidentP pin to compareR raw source

Incident timeline

discovery → filing · 36 weeks / 255 days

Dec 6, 2024

Discovered

Aug 18, 2025

Filed

vs. sector median

+29 wks slower

This filing is one of 7 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (6) · sorted by filing gap

Vermont State AGbd_430bdf4543e5d2582025-08-18Verified
Maine State AGbd_0a96b1b385c0588b2025-08-13 · +5dCandidate
Indiana State AGbd_6e27ca72a2a65c9e2025-08-13 · +5dVerified
Nebraska State AGbd_75b99129298989d82025-08-13 · +5dVerified

Show 2 more filings ↓up to 5d gap

Massachusetts State AGbd_c0cd41563723171b2025-08-13 · +5dVerified
Montana State AGbd_f4909ac389fc6b902025-08-13 · +5dVerified by operator

Name: MORGAN, LEWIS & BOCKIUS LLP
norm: morgan lewis bockius

Name: Lands End, Inc.
norm: lands end
Domain: landsend.com
Industry: retail_consumer
Industry: Retail & Consumerllm

Discovered: Dec 6, 2024
Materiality determined: —
Notification sent: Aug 13, 2025
Affected individuals: 8state-resident count only
Data types: PIIIdentity (basic)Government ID
Attack vector: Unauthorized Access
MITRE ATT&CK: T1078 Valid AccountsT1041 Exfiltration Over C2 Channel
Threat actor: ExternalFinancial
Regulator citations: Notified State of New Hampshire Office of the Attorney General
Initial access: valid_credentials

During the incident: Took steps to contain the issue
Commenced an investigation with the assistance of law enforcement, cybersecurity experts, and outside counsel
Conducted a detailed review of the impacted data
Notifications are being sent by mail to the affected individuals
Two years of credit monitoring are being offered to affected individuals
Engaged third-party cyber experts to conduct an investigation
Taken steps to strengthen the security of its systems
Changes made: Worked with outside cybersecurity experts to reinforce our systems and information security protocols
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 36 weeks(255 days from discovery to filing)
Compliance flags: — (clock not assessable for this source)

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 7 filings · 7 states

View merged incident ↗

Maine State AGAug 13 · first

Indiana State AGAug 13 · first

Nebraska State AGAug 13 · first

Massachusetts State AGAug 13 · first

Montana State AGAug 13 · first

Vermont State AG+5d

New Hampshire State AG+5d · this page

Pattern: first filing Aug 13 (ME), last Aug 18 (NH) — a 5-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://mm.nh.gov/files/uploads/doj/remote-docs/lands-end-20250818.pdf
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Aug 18, 2025
Raw hash: cb7da46f833f5d7691812b2c709192dad1c8a31b32e1c039dc9783874bd80939

Linked disclosures

Regulatory filings (6) · sorted by filing gap

Reporting entityMORGAN, LEWIS & BOCKIUS LLP

Victim entityLands End, Inc.

Incidentdiscovered Dec 6, 2024

Stated responseTook steps to contain the issue

Complianceclock not assessable

Extraction provenanceno artifact recorded

Source provenancemm.nh.gov