HackingRetail & ConsumerRetailData ExfiltratedTargetedFinancial accountPIILowContained

Kiefer Aquatics

bd_6ad3efc1d2b4c0a6 · schema v1 · pii pii-v1

Severity

Low

Discovered

—

Filed

Jun 12, 2023

To disclose

—

Affected

Not disclosed

Linked

4 filings

Confidence

65%

Full breach record for Kiefer Aquatics →3 incidents on file

CorrectionPublished Oct 10, 2026

The Vermont Attorney General's site lists this notice under 2022-06-12. The notice letter it holds is dated June 12, 2023, so we publish 2023-06-12 as the date it was filed.

Read their full statement

Kiefer Aquatics notified consumers of a data breach affecting credit/debit card information for purchases made between Jan 23 and Mar 9, 2023. The incident was discovered on Feb 21, 2023. Forensic specialists were engaged. At least 5 Rhode Island residents were identified as affected. The actor was unknown.

J jump to incidentP pin to compareR raw source

Incident timeline

Jan 23, 2023

Begins

Jun 12, 2023

Filed

This filing is one of 4 filings about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (3) · sorted by filing gap

Indiana State AGbd_0536b587e9f888d62023-06-12Verified
Massachusetts State AGbd_16edac52b1ab0c322023-06-12Verified
Maine State AGbd_39e698820bbcef322023-06-12Candidate

Name: Kiefer Aquatics
norm: kiefer aquatics
Domain: kiefer.com

Name: Kiefer Aquatics
norm: kiefer aquatics
Domain: kiefer.com
Industry: Retail & Consumerllm

Discovered: —
Breach occurred: Jan 23, 2023 – Mar 9, 2023
Materiality determined: —
Notification sent: Jun 12, 2023
Affected individuals: Not disclosed
Data types: Financial accountPII
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing ApplicationT1041 Exfiltration Over C2 Channel
Threat actor: ExternalFinancial
Initial access: exploit_public_facing

During the incident: Launched an investigation, with the assistance of third-party computer forensic specialists
Worked to ensure that the unknown actor was no longer able to access customer information
Reviewed our security policies and enhanced procedures to reduce the risk of similar future events
Making changes to our card processing environment
Changes made: Making changes to our card processing environment
Source: Quoted from the filing itself, not independently verified.

Compliance flags: — (clock not assessable for this source)

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 4 filings · 4 states

View merged incident ↗

Indiana State AGJun 12 · first

Massachusetts State AGJun 12 · first

Maine State AGJun 12 · first

Vermont State AGJun 12 · first · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://ago.vermont.gov/document/2022-06-12-kiefer-aquatics-data-breach-notice-consumers
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Jun 12, 2023
Raw hash: 3495ec596406085e0eb93e3f1c8e1a916e45c0705070f126055d4b3280a37afa

Linked disclosures

Regulatory filings (3) · sorted by filing gap

Reporting entityKiefer Aquatics

Victim entityKiefer Aquatics

IncidentUnauthorized Access

Stated responseLaunched an investigation, with the assistance of third-party computer forensic specialists

Complianceclock not assessable

Extraction provenanceno artifact recorded

Source provenanceago.vermont.gov