DisclosureLens
HackingFinancial ServicesFinanceCustomer Data InvolvedData ExfiltratedIdentity (basic)Government IDHighResolved

Baird Insurance Services, Inc

bd_3c8a32c20235251f · schema v1 · pii pii-v1

Severity

High

Discovered

May 31, 2023

Filed

Dec 7, 2023

To disclose

27 weeks

Affected · nationwide

7,3616 in this filing

Linked

3 filings

Confidence

50%
Full breach record for Baird Insurance Services, Inc →3 incidents on file

Baird Insurance Services, Inc. and Robert W. Baird & Co. Incorporated reported a data breach affecting 6 Maine residents. The breach, which occurred between May 29 and May 30, 2023, was discovered on May 31, 2023. The incident was categorized as an external system breach (hacking), resulting in the compromise of names and Social Security numbers. Affected individuals were notified on July 19, 2023, and offered 12 months of identity monitoring services through Kroll.

Maine clockDiscovered May 31, 2023 → Filed with AG Dec 7, 2023190d ✗ ME AG >90d27 weeks discovery → filing
⚠ AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 2 days
discovery → filing · 27 weeks / 190 days

May 29, 2023

Begins

May 31, 2023

Discovered

Dec 7, 2023

Filed

vs. sector median

+18 wks slower

This filing is one of 3 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (2) · sorted by filing gap

Filing propagation · 3 filings · 2 states

View merged incident ↗
Maine State AGAug 4 · first
Montana State AGAug 4 · first
Maine State AG+125d · this page

Pattern: first filing Aug 4 (ME), last Dec 7 (ME) — a 125-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.