HackingOtherData ExfiltratedCustomer Data InvolvedIdentity (basic)Government IDHighContained

Roush Fenway Keselowski Racing

bd_2d3115e41d04814c · schema v1 · pii pii-v1

Severity

High

Discovered

May 14, 2025

Filed

Sep 12, 2025

To disclose

17 weeks

Affected · nationwide

13,6326 in this filing

Linked

9 filings

Confidence

66%

Full breach record for Roush Fenway Keselowski Racing →

Roush Fenway Keselowski Racing, LLC reported an external system breach on May 14, 2025, affecting 13,632 individuals. Unauthorized access resulted in the exposure of names and Social Security numbers. The company engaged forensic specialists, notified law enforcement, and provided 24 months of credit monitoring to affected individuals. Notices were sent on September 12, 2025.

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Maine clockDiscovered May 14, 2025 → Filed with AG Sep 12, 2025121d ✗ ME AG >90d17 weeks discovery → filing

⚠ occurrence dateThe stored discovery date equals the breach OCCURRENCE date. Detection is normally later, so this OVERSTATES the delay — a 'late' verdict here may not be real.

Incident timeline

discovery → filing · 17 weeks / 121 days

May 14, 2025

Begins

May 14, 2025

Discovered

Sep 12, 2025

Filed

vs. sector median

+9 wks slower

This filing is one of 9 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (8) · sorted by filing gap

Massachusetts State AGbd_146b1f53c60894e92025-09-12Verified
Indiana State AGbd_2019399d7c1e51162025-09-12Verified
New Hampshire State AGbd_272a1556c4c122cb2025-09-12Verified
HHS OCRbd_59996214baa7990a2025-09-12Verified

Show 4 more filings ↓

Oregon State AGbd_5dda442036246a0a2025-09-12Verified
Nebraska State AGbd_a69a282106dff8042025-09-12Verified
Montana State AGbd_cc925bd95bd57b8e2025-09-12Verified
Vermont State AGbd_d8083dfb8c16fa9a2025-09-12Verified

Name: Roush Fenway Keselowski Racing
norm: roush fenway keselowski racing
Domain: rfkracing.com

Name: Roush Fenway Keselowski Racing
norm: roush fenway keselowski racing
Domain: rfkracing.com
Industry: Otherllm

Discovered: May 14, 2025
Breach occurred: May 14, 2025
Undetected for: 0 daysoccurrence → discovery
Materiality determined: —
Notification sent: Sep 12, 2025
Affected individuals: 13,632state + nationwide
Data types: Identity (basic)Government ID
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing ApplicationT1119 Automated Collection
Threat actor: External
Regulator citations: notified federal law enforcementproviding written notice of this incident to relevant state and federal regulatorsnotified the three major credit reporting agencies, Equifax, Experian, and TransUnion
Initial access: exploit_public_facing

During the incident: Launched an investigation with the assistance of third-party forensic specialists
Undertook a comprehensive review of the data at risk
Notified federal law enforcement regarding the event
Providing access to credit monitoring services for twenty-four (24) months
Providing impacted individuals with guidance on how to better protect against identity theft and fraud
Providing written notice of this incident to relevant state and federal regulators
Providing written notice to the three major credit reporting agencies
Changes made: Working to implement additional safeguards and training to its employees
Review our policies and procedures relating to data privacy and security
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 17 weeks(121 days from discovery to filing)
Compliance flags: ME AG >90d · 121d
Discovery-date grounding: occurrence dateThe stored discovery date equals the breach OCCURRENCE date. Detection is normally later, so this OVERSTATES the delay — a 'late' verdict here may not be real.
Clock breakdown: Statute Window Elapsed Threshold Status
Maine
Discovered: May 14, 2025
→ Filed with AG: Sep 12, 2025
121d 90 days ME AG >90d

Statute	Window	Elapsed	Threshold	Status
Maine	Discovered: May 14, 2025 → Filed with AG: Sep 12, 2025	121d	90 days	ME AG >90d

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 9 filings · 9 states

View merged incident ↗

Massachusetts State AGSep 12 · first

Indiana State AGSep 12 · first

New Hampshire State AGSep 12 · first

HHS OCRSep 12 · first

Oregon State AGSep 12 · first

Nebraska State AGSep 12 · first

Montana State AGSep 12 · first

Vermont State AGSep 12 · first

Maine State AGSep 12 · first · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://www.maine.gov/agviewer/content/ag/985235c7-cb95-4be2-8792-a1252b4f8318/ae1a360d-251e-48be-a967-0f18906a52b4.html
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Sep 12, 2025
Raw hash: 2a6ba59b0055120ec8ff5e7d41d9437a787e0b5085f0e86fcefade71b6fc9ffa

Linked disclosures

Regulatory filings (8) · sorted by filing gap

Reporting entityRoush Fenway Keselowski Racing

Victim entityRoush Fenway Keselowski Racing

Incidentdiscovered May 14, 2025

Stated responseLaunched an investigation with the assistance of third-party forensic specialists

ComplianceME AG >90d

Extraction provenanceno artifact recorded

Source provenancewww.maine.gov