Jerry Baker notified consumers of a data breach involving its third-party e-commerce platform, CommerceV3. Unauthorized access occurred between Nov 24, 2021 and Dec 14, 2022. Potentially compromised data included names, emails, billing addresses, payment card numbers, CVV codes, and expiration dates. CommerceV3 conducted a forensic investigation and implemented additional security measures. No specific count of affected individuals was provided.