DisclosureLens
HackingRetail & ConsumerRetailStolen CredentialsCapture Stored DataTargetedData ExfiltratedIdentity (basic)Financial accountCredentialsLowActive

Sweaty Bands, LLC

bd_f96f4b684109c595 · schema v1 · pii pii-v1

Severity

Low

Discovered

Mar 18, 2015

Filed

Apr 16, 2015

To disclose

29 days

Affected

3state residents only

Confidence

65%
Full breach record for Sweaty Bands, LLC

Sweaty Bands, LLC notified NH AG of a security incident where an unidentified criminal gained unauthorized access to payment processing servers. Malicious code operated March 14-18, 2015, capturing customer PII and credit card data during transactions. 3 NH residents affected. Notification sent April 17, 2015.

Incident timeline

undetected · 4 days
discovery → filing · 29 days

Mar 14, 2015

Begins

Mar 18, 2015

Discovered

Apr 16, 2015

Filed

vs. sector median

3 wks faster

Tracked as a single-filing incident — the only disclosure on record for this event so far.Confirmed3 affectedView incident

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.