HackingVulnerability ExploitSupply Chain (Dependency)Data ExfiltratedCustomer Data InvolvedDelayed DiscoveryIdentity (basic)Government IDPIIHigh

Data Media Associates

bd_dd8d071e11b9229b · schema v1 · pii pii-v1

Severity

High

Discovered

Jun 30, 2023

Filed

Sep 25, 2023

To disclose

12 weeks

Affected · nationwide

98,496133 in this filing

Linked

14 filings

Confidence

65%

Full breach record for Data Media Associates →4 incidents on file

Data Media Associates, LLC was impacted by the MOVEit vulnerability exploit between May 31 and June 1, 2023. The breach was discovered on June 30, 2023, and exposed the names and Social Security numbers of 133 Maine residents. The company offered affected individuals 12 months of identity theft protection services.

J jump to incidentP pin to compareR raw source

Maine clockDiscovered Jun 30, 2023 → Filed with AG Sep 25, 202387d ⏱ ME AG >30d12 weeks discovery → filing

⚠ AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 30 days

discovery → filing · 12 weeks / 87 days

May 31, 2023

Begins

Jun 30, 2023

Discovered

Sep 25, 2023

Filed

This filing is one of 14 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (10) · sorted by filing gap

Washington State AGbd_5fe69a1c32fcae1b2023-09-25Verified
Massachusetts State AGbd_738544e5a7db48382023-09-25Verified
HHS OCRbd_54c0ed94f96132692023-10-09 · +14dVerified by operator
Delaware State AGbd_8be62e38447897d82023-08-30 · +26dVerified

Show 6 more filings ↓up to 33d gap

New Hampshire State AGbd_450803226b4712aa2023-08-28 · +28dVerified
HHS OCRbd_30963eb787b1cdd82023-08-24 · +32dVerified by operator
Indiana State AGbd_260b7cb119fa0ee92023-08-23 · +33dCandidate
California State AGbd_44951a0ed5c0c1c72023-08-23 · +33dVerified
Montana State AGbd_721a9fed6d650d0b2023-08-23 · +33dVerified
Oregon State AGbd_9629ce6ff1f3e5c82023-08-23 · +33dVerified

Showing first 10 of 13 linked disclosures.

Name: Data Media Associates
norm: data media associates

Name: Data Media Associates
norm: data media associates

Discovered: Jun 30, 2023
Breach occurred: May 31, 2023 – Jun 1, 2023
Undetected for: 30 daysoccurrence → discovery
Materiality determined: —
Notification sent: Aug 23, 2023
Affected individuals: 98,496state + nationwide
Data types: Identity (basic)Government IDPII
Data elements: Social Security number
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing ApplicationT1195 Supply Chain Compromise
Threat actor: External
Initial access: exploit_public_facing

During the incident: Sent written notification to affected Maine residents
Offering 12 months of credit monitoring, identity protection and restoration services through IDX
Offering a $1,000,000 insurance reimbursement policy
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 12 weeks(87 days from discovery to filing)
Compliance flags: ME AG >30d · 87d
Discovery-date grounding: AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.
Clock breakdown: Statute Window Elapsed Threshold Status
Maine
Discovered: Jun 30, 2023
→ Filed with AG: Sep 25, 2023
87d 30 days (soft) ME AG >30d

Statute	Window	Elapsed	Threshold	Status
Maine	Discovered: Jun 30, 2023 → Filed with AG: Sep 25, 2023	87d	30 days (soft)	ME AG >30d

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 11 filings · 10 states

View merged incident ↗

Indiana State AGAug 23 · first

California State AGAug 23 · first

Montana State AGAug 23 · first

Oregon State AGAug 23 · first

HHS OCR+1d

New Hampshire State AG+5d

Delaware State AG+7d

Washington State AG+33d

Massachusetts State AG+33d

Maine State AG+33d · this page

HHS OCR+47d

Pattern: first filing Aug 23 (IN), last Oct 9 (GA) — a 47-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Cascade drawn from the first 10 linked disclosures of 13 — the full spread may be wider.

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://www.maine.gov/agviewer/content/ag/985235c7-cb95-4be2-8792-a1252b4f8318/fac34f70-156c-40f2-af7d-80dbb91b6080.shtml
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Sep 25, 2023
Raw hash: 49335cd46317eb2b08c54675bf8d5c4d62f155d716c4385441ee75e640dcf2fa

Linked disclosures

Regulatory filings (10) · sorted by filing gap

Reporting entityData Media Associates

Victim entityData Media Associates

Incidentdiscovered Jun 30, 2023

Stated responseSent written notification to affected Maine residents

ComplianceME AG >30d

Extraction provenanceno artifact recorded

Source provenancewww.maine.gov