HackingRetail & ConsumerRetailCustomer Data InvolvedIdentity (basic)Government IDMediumContained

Panera Bread Company

bd_dc1f326e520ca51a · schema v1 · pii pii-v1

Severity

Medium

Discovered

Mar 23, 2024

Filed

Jun 13, 2024

To disclose

12 weeks

Affected

11state residents only

Linked

9 filings

Confidence

65%

Full breach record for Panera Bread Company →3 incidents on file

Panera, LLC reported an external system breach (hacking) occurring between Feb 9 and Mar 23, 2024. Unauthorized access to internal files exposed names and Social Security Numbers of 11 Maine residents. Panera engaged a cybersecurity firm, notified law enforcement, and sent notification letters on June 13, 2024, offering one year of credit monitoring.

J jump to incidentP pin to compareR raw source

Maine clockDiscovered Mar 23, 2024 → Filed with AG Jun 13, 202482d ⏱ ME AG >30d12 weeks discovery → filing

⚠ unattributedNo provenance was recorded for this discovery date and it matches no other date on the record. It may be correct, but it is not independently grounded.

Incident timeline

undetected · 43 days

discovery → filing · 12 weeks / 82 days

Feb 9, 2024

Begins

Mar 23, 2024

Discovered

Jun 13, 2024

Filed

vs. sector median

+4 wks slower

This filing is one of 9 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (8) · sorted by filing gap

Montana State AGbd_1c5d97bc067117c12024-06-13Candidate
California State AGbd_5d1ae7fdc2815c452024-06-13Verified
Indiana State AGbd_879dca8658048d032024-06-13Verified
New Hampshire State AGbd_8c1b2b55d3b5f8302024-06-13Verified

Show 4 more filings ↓up to 12d gap

Washington State AGbd_b99c53d161d8fb932024-06-13Verified
Massachusetts State AGbd_ce9e6e38a5bfbbd52024-06-13Verified
South Carolina State AGbd_7f925c65d0001ce92024-06-14 · +1dVerified
Illinois State AGbd_42072bc8d7271f862024-06-01 · +12dVerified

Name: Panera Bread Company
norm: panera bread
Domain: panerabread.com

Name: Panera Bread Company
norm: panera bread
Domain: panerabread.com
Industry: Retail & Consumerllm

Discovered: Mar 23, 2024
Breach occurred: Feb 9, 2024 – Mar 23, 2024
Undetected for: 43 daysoccurrence → discovery
Materiality determined: —
Notification sent: Jun 13, 2024
Affected individuals: 11state-resident count only
Data types: Identity (basic)Government ID
Data elements: Social Security number
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing ApplicationT1078 Valid Accounts
Threat actor: External
Initial access: exploit_public_facing

During the incident: A cybersecurity firm was engaged
Panera also notified law enforcement
Changes made: Panera has taken steps to further enhance existing security measures
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 12 weeks(82 days from discovery to filing)
Compliance flags: ME AG >30d · 82d
Discovery-date grounding: unattributedNo provenance was recorded for this discovery date and it matches no other date on the record. It may be correct, but it is not independently grounded.
Clock breakdown: Statute Window Elapsed Threshold Status
Maine
Discovered: Mar 23, 2024
→ Filed with AG: Jun 13, 2024
82d 30 days (soft) ME AG >30d

Statute	Window	Elapsed	Threshold	Status
Maine	Discovered: Mar 23, 2024 → Filed with AG: Jun 13, 2024	82d	30 days (soft)	ME AG >30d

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 9 filings · 9 states

View merged incident ↗

Illinois State AGJun 1 · first

Montana State AG+12d

California State AG+12d

Indiana State AG+12d

New Hampshire State AG+12d

Washington State AG+12d

Massachusetts State AG+12d

Maine State AG+12d · this page

South Carolina State AG+13d

Pattern: first filing Jun 1 (IL), last Jun 14 (SC) — a 13-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://www.maine.gov/agviewer/content/ag/985235c7-cb95-4be2-8792-a1252b4f8318/9366354d-de2c-468a-9e81-7fece7463aeb.html
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Jun 13, 2024
Raw hash: 572b7363e08f35545969c6a16c05bb5f0110ae0980ae02d54f47ff7f0646d4cc

Linked disclosures

Regulatory filings (8) · sorted by filing gap

Reporting entityPanera Bread Company

Victim entityPanera Bread Company

Incidentdiscovered Mar 23, 2024

Stated responseA cybersecurity firm was engaged

ComplianceME AG >30d

Extraction provenanceno artifact recorded

Source provenancewww.maine.gov