HackingRetail & ConsumerRetailData ExfiltratedCustomer Data InvolvedPIIIdentity (basic)Government IDMediumContained

Earthbound Holding LLC

bd_d865b60d4aa2b32e · schema v1 · pii pii-v2

Severity

Medium

Discovered

Dec 18, 2025

Filed

Mar 12, 2026

To disclose

—

Affected

33state residents only

Linked

7 filings

Confidence

66%

Full breach record for Earthbound Holding LLC →

Earthbound Holding, LLC, a Texas-based retailer, notified the Nebraska Attorney General of a data security incident discovered on December 18, 2025. Unauthorized access resulted in the acquisition of personal information for 33 Nebraska residents, specifically names combined with Social Security numbers. Earthbound reported the incident to the FBI, engaged cybersecurity experts, and implemented additional security measures. Affected individuals were notified on March 12, 2026, and offered 12 months of complimentary identity protection services through Cyberscout (TransUnion).

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Incident timeline

Dec 18, 2025

Begins

Dec 18, 2025

Discovered

Mar 12, 2026

Filed

This filing is one of 7 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (6) · sorted by filing gap

Vermont State AGbd_7181d53619a11c412026-03-12Verified
Maine State AGbd_7317411df11b95222026-03-12Candidate
Massachusetts State AGbd_bc99c14e5f58ea822026-03-12Verified
Indiana State AGbd_ebe90cc16b1f983c2026-03-12Verified

Show 2 more filings ↓up to 4d gap

New Hampshire State AGbd_10189dba222d0f902026-03-13 · +1dVerified
Texas State AGbd_4640a5b77b35046e2026-03-16 · +4dVerified

Name: Constangy, Brooks, Smith & Prophete, LLP
norm: constangy brooks smith prophete

Name: Earthbound Holding LLC
norm: earthbound holding
Industry: retail_consumer
Industry: Retail & Consumerllm

Discovered: Dec 18, 2025
Breach occurred: Dec 18, 2025
Undetected for: 0 daysoccurrence → discovery
Materiality determined: —
Notification sent: Mar 12, 2026
Affected individuals: 33state-resident count only
Data types: PIIIdentity (basic)Government ID
Attack vector: Unauthorized Access
MITRE ATT&CK: T1119 Automated Collection
Threat actor: External
Regulator citations: Notified Nebraska Attorney General

During the incident: Took steps to secure the network
Initiated an investigation with the assistance of cybersecurity experts
Reported the incident to the FBI and will cooperate with any resulting investigation
Notified the affected Nebraska residents by USPS First Class Mail
Offered Nebraska residents the opportunity to enroll in 12 months of complimentary identity protection services through Cyberscout, a TransUnion company
Established a toll-free call center through Cyberscout
Changes made: Implemented additional security measures to further harden its environment
Source: Quoted from the filing itself, not independently verified.

Compliance flags: — (clock not assessable for this source)

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 7 filings · 7 states

View merged incident ↗

Vermont State AGMar 12 · first

Maine State AGMar 12 · first

Massachusetts State AGMar 12 · first

Indiana State AGMar 12 · first

Nebraska State AGMar 12 · first · this page

New Hampshire State AG+1d

Texas State AG+4d

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://nebraska.gov/ago/data-breach/documents/04a758eb-aa6e-48ce-9bd9-f98b38d220c5.pdf
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Mar 12, 2026
Raw hash: eeb9ea0d35df13ce831d8df04c75cab93b5ccc4747b79b282830315336089e6b

Linked disclosures

Regulatory filings (6) · sorted by filing gap

Reporting entityConstangy, Brooks, Smith & Prophete, LLP

Victim entityEarthbound Holding LLC

Incidentdiscovered Dec 18, 2025

Stated responseTook steps to secure the network

Complianceclock not assessable

Extraction provenanceno artifact recorded

Source provenancenebraska.gov