HackingRetail & ConsumerRetailVulnerability ExploitCapture Stored DataData ExfiltratedCustomer Data InvolvedIdentity (basic)Financial accountFinancial credentialsLowContained

PLAE, Inc.

bd_d5af1ad9551b781b · schema v1 · pii pii-v1

Severity

Low

Discovered

May 10, 2018

Filed

Jun 4, 2018

To disclose

25 days

Affected

Not disclosed

Linked

3 filings

Confidence

65%

Full breach record for PLAE, Inc. →

PLAE INC. experienced a cyber-attack between March 15, 2018, and May 11, 2018, involving real-time scraping of payment card data from its website. The incident affected customers who placed online orders during this period. Compromised data included names, addresses, phone numbers, emails, credit card numbers, and security codes. PLAE discovered the breach on May 10, 2018, contained the attack, and engaged the US Secret Service. Identity theft protection services were offered to affected individuals.

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California clockDiscovered May 10, 2018 → Notified May 29, 201819d ✓ CA 60-day OK25 days discovery → filing

Incident timeline

undetected · 56 days

discovery → filing · 25 days

Mar 15, 2018

Begins

May 10, 2018

Discovered

Jun 4, 2018

Filed

vs. sector median

4 wks faster

This filing is one of 3 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (2) · sorted by filing gap

Massachusetts State AGbd_3d69216aab37dc572018-06-07 · +3dVerified
New Hampshire State AGbd_65e620d65a0e52082018-06-07 · +3dVerified

Name: PLAE, Inc.
norm: plae
Domain: plaeinc.org

Name: PLAE, Inc.
norm: plae
Domain: plaeinc.org
Industry: Retail & Consumerllm

Discovered: May 10, 2018
Breach occurred: Mar 15, 2018 – May 11, 2018
Undetected for: 56 daysoccurrence → discovery
Materiality determined: —
Notification sent: May 29, 2018
Affected individuals: Not disclosed
Data types: Identity (basic)Financial accountFinancial credentials
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing ApplicationT1041 Exfiltration Over C2 Channel
Threat actor: ExternalFinancial
Regulator citations: Partnering with the United States Secret Service
Initial access: exploit_public_facing

During the incident: Launched a detailed forensic investigation
Took steps to close the security vulnerability
Partnering with the United States Secret Service and various financial institutions to further our investigation
Terminated the cyberattack
Offering identity theft protection services through X Partner
Changes made: Took steps to improve our efforts to keep PLAE.CO secure and free from threats and vulnerabilities
Continue to invest in improving our site systems and security
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 25 days(25 days from discovery to filing)
Compliance flags: CA 60-day OK · 19d
Discovery-date grounding: letter-groundedThe discovery date is the detection date narrated in the notification letter — the defensible tier.
Clock breakdown: Statute Window Elapsed Threshold Status
California
Discovered: May 10, 2018
→ Notified: May 29, 2018
19d 60 days (analyst band, pre-2026 discoveries) CA 60-day OK

Statute	Window	Elapsed	Threshold	Status
California	Discovered: May 10, 2018 → Notified: May 29, 2018	19d	60 days (analyst band, pre-2026 discoveries)	CA 60-day OK

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 3 filings · 3 states

View merged incident ↗

California State AGJun 4 · first · this page

Massachusetts State AG+3d

New Hampshire State AG+3d

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://oag.ca.gov/ecrime/databreach/reports/sb24-136797
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Jun 4, 2018
Raw hash: 75a8b485ff91b863a36da399f93850ea79ac395bc2d9c1db41452be6f3ecaa84

Linked disclosures

Regulatory filings (2) · sorted by filing gap

Reporting entityPLAE, Inc.

Victim entityPLAE, Inc.

Incidentdiscovered May 10, 2018

Stated responseLaunched a detailed forensic investigation

ComplianceCA 60-day OK

Extraction provenanceno artifact recorded

Source provenanceoag.ca.gov