HackingRetail & ConsumerRetailVulnerability ExploitTargetedData ExfiltratedIdentity (basic)Financial accountFinancial credentialsMediumActive

Garden of Life, LLC

bd_d58348fb580f2733 · schema v1 · pii pii-v1

Severity

Medium

Discovered

Dec 18, 2024

Filed

Jan 17, 2025

To disclose

4 weeks

Affected · nationwide

43,219254 in this filing

Linked

11 filings

Confidence

65%

Full breach record for Garden of Life, LLC →2 incidents on file

Garden of Life, LLC reported an external system breach (hacking) occurring in July 2024, discovered on December 18, 2024. The incident compromised names, addresses, email addresses, credit/debit card numbers, and CVV numbers for approximately 43,219 individuals, including 254 Maine residents. Garden of Life engaged cybersecurity experts, isolated the affected vendor software, and offered 12 months of credit monitoring and identity theft protection services.

J jump to incidentP pin to compareR raw source

Maine clockDiscovered Dec 18, 2024 → Filed with AG Jan 17, 202530d ✓ ME AG ≤30d4 weeks discovery → filing

⚠ AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 170 days

discovery → filing · 4 weeks / 30 days

Jul 1, 2024

Begins

Dec 18, 2024

Discovered

Jan 17, 2025

Filed

vs. sector median

3 wks faster

This filing is one of 11 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (10) · sorted by filing gap

Washington State AGbd_16db60a5ee4cc9902025-01-17Verified
Massachusetts State AGbd_1ecfc6f390c755262025-01-17Verified
Nebraska State AGbd_3612afc434b8b8582025-01-17Verified
New Hampshire State AGbd_a7462c85743ddfbd2025-01-17Verified

Show 6 more filings ↓up to 300d gap

Montana State AGbd_b5e76867793034322025-01-17Verified
Indiana State AGbd_c193468e782137292025-01-17Verified
California State AGbd_d26e0355effbbe562025-01-17Verified
Oregon State AGbd_cfdb75a63e5804152025-01-31 · +14dVerified
Illinois State AGbd_9f16c4913819820d2025-01-01 · +16dCandidate
Maryland State AGbd_9d9b8fddcabfc4802025-11-13 · +300dVerified

Name: Kelley Drye & Warren LLP
norm: kelley drye warren

Name: Garden of Life, LLC
norm: garden of life
Domain: gardenoflife.com
Industry: Retail & Consumerllm

Discovered: Dec 18, 2024
Breach occurred: Jul 1, 2024 – Jul 31, 2024
Undetected for: 170 daysoccurrence → discovery
Materiality determined: —
Notification sent: Jan 17, 2025
Affected individuals: 43,219state + nationwide
Data types: Identity (basic)Financial accountFinancial credentials
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing ApplicationT1041 Exfiltration Over C2 Channel
Threat actor: ExternalFinancial
Regulator citations: Filed notice with Maine Attorney General
Initial access: exploit_public_facing

During the incident: Engaged cybersecurity experts
Took steps to isolate and disable the affected system
Changes made: Considering additional security measures to help prevent a similar incident from occurring in the future
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 4 weeks(30 days from discovery to filing)
Compliance flags: ME AG ≤30d · 30d
Discovery-date grounding: AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.
Clock breakdown: Statute Window Elapsed Threshold Status
Maine
Discovered: Dec 18, 2024
→ Filed with AG: Jan 17, 2025
30d 30 days ME AG ≤30d

Statute	Window	Elapsed	Threshold	Status
Maine	Discovered: Dec 18, 2024 → Filed with AG: Jan 17, 2025	30d	30 days	ME AG ≤30d

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 11 filings · 11 states

View merged incident ↗

Illinois State AGJan 1 · first

Washington State AG+16d

Massachusetts State AG+16d

Nebraska State AG+16d

New Hampshire State AG+16d

Montana State AG+16d

Indiana State AG+16d

California State AG+16d

Maine State AG+16d · this page

Oregon State AG+30d

Maryland State AG+316d

Pattern: first filing Jan 1 (IL), last Nov 13 (MD) — a 316-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://www.maine.gov/agviewer/content/ag/985235c7-cb95-4be2-8792-a1252b4f8318/e09bdd1f-b08f-4816-a842-d953f173e8f0.html
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Jan 17, 2025
Raw hash: 3d807297f41fbb604c7dd597897d07d7fa3fc6545d34cd55a5ccb28d86c581b0

Linked disclosures

Regulatory filings (10) · sorted by filing gap

Reporting entityKelley Drye & Warren LLP

Victim entityGarden of Life, LLC

Incidentdiscovered Dec 18, 2024

Stated responseEngaged cybersecurity experts

ComplianceME AG ≤30d

Extraction provenanceno artifact recorded

Source provenancewww.maine.gov