Social EngineeringPhishingCustomer Data InvolvedIDENTITY_BASICFINANCIAL_ACCOUNTMediumContained
THE HERSHEY COMPANY
bd_c75b9d05902bdbdb · schema v1 · pii pii-v1
Full breach record for THE HERSHEY COMPANY →The Hershey Company reported a phishing campaign incident occurring September 3-4, 2023, affecting 2,214 individuals, including 1 Maine resident. The breach compromised names and financial account/credit card numbers. Hershey notified consumers in writing on December 1, 2023, and provided 24 months of credit monitoring and identity restoration services via Experian.
Maine clockDiscovered Sep 3, 2023 → Filed with AG Dec 1, 202389d ⏱ ME AG >30d13 weeks discovery → filing
⚠ occurrence dateThe stored discovery date equals the breach OCCURRENCE date. Detection is normally later, so this OVERSTATES the delay — a 'late' verdict here may not be real.
This filing is one of 2 about the same incident.View merged incident
Linked disclosures
Why this link?Regulatory filings (1) · sorted by filing gap
- bd_3f641e1fa342eeceVermont State AGfiled 2023-12-01Verified
Source provenance
- Source URL
- https://www.maine.gov/agviewer/content/ag/985235c7-cb95-4be2-8792-a1252b4f8318/0bde9ba2-ba66-4741-9b54-208987b13c24.shtml
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
- Filed at
- Dec 1, 2023
- Raw hash
- d81e90e815782afbe0cbe59543729562b03e3c57965ee50de9d28294c9e1f1a2
Reporting entity
- Name
- THE HERSHEY COMPANYnorm: the hershey
Victim entity
- Name
- THE HERSHEY COMPANYnorm: the hershey
Incident
- Discovered
- Sep 3, 2023
- Materiality determined
- —
- Notification sent
- Dec 1, 2023
- Affected individuals
- 2,214
- Data types
- IDENTITY_BASICFINANCIAL_ACCOUNT
- Attack vector
- Phishing
- MITRE ATT&CK
- T1566.002 Spearphishing Link
- Threat actor
- ExternalFinancial
- Regulator citations
- Filed data breach notice with Maine Attorney General
- Initial access
- phishing_link
Compliance
- Time to disclose
- 13 weeks(89 days from discovery to filing)
- Compliance flags
- ME AG >30d · 89dME resident >60d · 89d
- Discovery-date grounding
- occurrence dateThe stored discovery date equals the breach OCCURRENCE date. Detection is normally later, so this OVERSTATES the delay — a 'late' verdict here may not be real.
- Clock breakdown
Statute Window Elapsed Threshold Status Maine Discovered: Sep 3, 2023→ Filed with AG: Dec 1, 202389d 30 days (soft) ME AG >30d Maine Discovered: Sep 3, 2023→ Notified: Dec 1, 202389d 60 days (analyst band; statutory cap is 30 days) ME resident >60d
Extraction provenance
- Status
- No extraction artifact recorded for this disclosure.