AccidentalHealthcareTechnologyHealthcareMisdeliveryCustomer Data InvolvedData ExfiltratedPHIIdentity (basic)Health (basic)Financial accountLowResolved

Cerebral, Inc

bd_c62c74b5661fad19 · schema v1 · pii pii-v1

Severity

Low

Discovered

Jan 3, 2023

Filed

Mar 6, 2023

To disclose

9 weeks

Affected

Not disclosed

Linked

3 filings

Confidence

64%

Full breach record for Cerebral, Inc →

Cerebral, Inc. disclosed that it inadvertently shared protected health information (PHI) and other personal data with third-party tracking platforms (Google, Meta, TikTok) and subcontractors via pixels and similar technologies on its websites and apps. The practice occurred from October 12, 2019, until Cerebral determined the issue on January 3, 2023. Affected data included names, contact info, IP addresses, assessment responses, treatment details, and insurance information. Cerebral disabled the tracking technologies, ceased non-compliant data sharing, and offered 12 months of credit monitoring to affected individuals.

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California clockDiscovered Jan 3, 2023 → Notified Mar 1, 202357d ✓ CA 60-day OK9 weeks discovery → filing

Incident timeline

undetected · 1179 days

discovery → filing · 9 weeks / 62 days

Oct 12, 2019

Begins

Jan 3, 2023

Discovered

Mar 6, 2023

Filed

vs. sector median

3 wks faster

This filing is one of 3 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (2) · sorted by filing gap

Washington State AGbd_c20a7d3624294b892023-03-03 · +3dVerified
HHS OCRbd_5205f315d426cb9d2023-03-01 · +5dVerified

Name: Cerebral, Inc
norm: cerebral

Name: Cerebral, Inc
norm: cerebral
Industry: HealthcarellmTechnologyllm

Discovered: Jan 3, 2023
Breach occurred: Oct 12, 2019 – Mar 1, 2023
Undetected for: 1,179 daysoccurrence → discovery
Materiality determined: —
Notification sent: Mar 1, 2023
Affected individuals: Not disclosed
Data types: PHIIdentity (basic)Health (basic)Financial account
Attack vector: Misconfiguration
Third party: via Google, Meta (Facebook), TikTok

During the incident: Disabled, reconfigured, and/or removed the Tracking Technologies on Cerebral’s Platforms
Discontinued or disabled data sharing with any Subcontractors not able to meet all HIPAA requirements
Enhanced information security practices and technology vetting processes
Offering complimentary access to Experian IdentityWorks for twelve (12) months
Changes made: Enhanced information security practices and technology vetting processes
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 9 weeks(62 days from discovery to filing)
Compliance flags: CA 60-day OK · 57d
Discovery-date grounding: letter-groundedThe discovery date is the detection date narrated in the notification letter — the defensible tier.
Clock breakdown: Statute Window Elapsed Threshold Status
California
Discovered: Jan 3, 2023
→ Notified: Mar 1, 2023
57d 60 days (analyst band, pre-2026 discoveries) CA 60-day OK

Statute	Window	Elapsed	Threshold	Status
California	Discovered: Jan 3, 2023 → Notified: Mar 1, 2023	57d	60 days (analyst band, pre-2026 discoveries)	CA 60-day OK

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 3 filings · 3 states

View merged incident ↗

HHS OCRMar 1 · first

Washington State AG+2d

California State AG+5d · this page

Pattern: first filing Mar 1 (DE), last Mar 6 (CA) — a 5-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://oag.ca.gov/ecrime/databreach/reports/sb24-563910
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Mar 6, 2023
Raw hash: d8369cd408a7db35fbd7b368f49825e520c381711fa5b25ef04ff582acec2a2e

Linked disclosures

Regulatory filings (2) · sorted by filing gap

Reporting entityCerebral, Inc

Victim entityCerebral, Inc

Incidentdiscovered Jan 3, 2023

Stated responseDisabled, reconfigured, and/or removed the Tracking Technologies on Cerebral’s Platforms

ComplianceCA 60-day OK

Extraction provenanceno artifact recorded

Source provenanceoag.ca.gov