ASOS US Sales LLC
bd_bba5f30ffcc25235 · schema v1 · pii pii-v2
Full breach record for ASOS US Sales LLC →ASOS US Sales LLC detected unusual activity on July 28, 2026, and confirmed on July 29, 2026, that an unauthorized third party accessed customer accounts using login credentials obtained from an external source. Affected data may include name, email, address, phone, last four digits of payment card, expiration date, social media details, and date of birth. Accounts were secured, access blocked, and mandatory password resets imposed. Notifications were sent on July 30, 2026.
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Incident timeline
Jul 28, 2026
Discovered
Sep 9, 2026
Filed
vs. sector median
2 wks faster
Linked disclosures
Why this link?Regulatory filings (2) · sorted by filing gap
- Oregon State AGbd_66ccacdb1dbe08642026-09-09Verified
- Massachusetts State AGbd_90a539c65ae485102026-09-01 · +8dCandidate
Filing propagation · 3 filings · 3 states
View merged incident ↗Pattern: first filing Sep 1 (MA), last Sep 9 (SC) — a 8-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?
Evidence ladder
Attacker assertion only. Establishes: claim date, group, alleged victim.
Unlocks: incident narrative, operational impact. Still no compliance clock.
Unlocks: discovery date, data types, affected count, compliance clock.
Unlocks: materiality, stated response, full audit trail. Ceiling removed.