DisclosureLens
UnknownRetail & ConsumerRetailCustomer Data InvolvedPIIIdentity (basic)LowContained

Aroma Joe's Franchising, LLC

bd_b306e62f41f14de5 · schema v1 · pii pii-v1

Severity

Low

Discovered

Oct 24, 2024

Filed

Nov 25, 2024

To disclose

5 weeks

Affected · nationwide

13263 in this filing

Linked

2 filings

Confidence

66%
Full breach record for Aroma Joe's Franchising, LLC →5 incidents on file

Aroma Joe’s Franchising, LLC reported a data breach affecting 132 individuals (63 in Maine). The breach occurred on May 16, 2024, was discovered on October 24, 2024, and notification was sent on November 22, 2024. The specific nature of the breach was described as 'Other,' but consumer notification and credit monitoring services were provided, implying PII exposure.

Maine clockDiscovered Oct 24, 2024 → Filed with AG Nov 25, 202432d ⏱ ME AG >30d5 weeks discovery → filing
⚠ AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 161 days
discovery → filing · 5 weeks / 32 days

May 16, 2024

Begins

Oct 24, 2024

Discovered

Nov 25, 2024

Filed

vs. sector median

4 wks faster

This filing is one of 2 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (1) · sorted by filing gap

Filing propagation · 2 filings · 2 states

View merged incident ↗
Maine State AGNov 25 · first · this page
New Hampshire State AG+1d

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.