HackingHealthcareHealthcareCustomer Data InvolvedDelayed DiscoveryIdentity (basic)Government IDMediumContained

Promises2Kids

bd_90b673f0ca9009cb · schema v1 · pii pii-v1

Severity

Medium

Discovered

Sep 1, 2024

Filed

May 16, 2025

To disclose

37 weeks

Affected

Not disclosed

Linked

2 filings

Confidence

66%

Full breach record for Promises2Kids →2 incidents on file

Promises2Kids notified the California Attorney General of a data security incident. The organization discovered unauthorized access to its computer network in September 2024. A forensic investigation determined that certain data, including names and potentially Social Security numbers (inferred from credit monitoring offer), may have been accessed. The incident is contained. No specific count of affected individuals was disclosed in the filing summary, but notices were mailed to impacted individuals.

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California clockDiscovered Sep 1, 2024 → Notified May 12, 2025253d ✗ CA 60-day late37 weeks discovery → filing

Incident timeline

discovery → filing · 37 weeks / 257 days

Sep 1, 2024

Begins

Sep 1, 2024

Discovered

May 16, 2025

Filed

vs. sector median

+26 wks slower

This filing is one of 2 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (1) · sorted by filing gap

New Hampshire State AGbd_239eff5e8e1dc7c32025-05-16Verified

Name: Promises2Kids
norm: promises2kids
Domain: promises2kids.org

Name: Promises2Kids
norm: promises2kids
Domain: promises2kids.org
Industry: Healthcarellm

Discovered: Sep 1, 2024
Breach occurred: Sep 1, 2024
Undetected for: 0 daysoccurrence → discovery
Materiality determined: —
Notification sent: May 12, 2025
Affected individuals: Not disclosed
Data types: Identity (basic)Government ID
Attack vector: Unknown
Threat actor: External

During the incident: Took measures to secure our network, systems, and data
Retained independent cybersecurity experts to conduct a forensic investigation
Launched a comprehensive review of the potentially affected data
Implemented additional security measures to protect our digital environment
Offering a complimentary 12/24 month membership in Equifax Credit Watch Gold
Changes made: Implemented additional security measures to protect our digital environment and minimize the likelihood of future incidents
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 37 weeks(257 days from discovery to filing)
Compliance flags: CA 60-day late · 253dLeak >180d
Discovery-date grounding: letter-groundedThe discovery date is the detection date narrated in the notification letter — the defensible tier.
Clock breakdown: Statute Window Elapsed Threshold Status
California
Discovered: Sep 1, 2024
→ Notified: May 12, 2025
253d 60 days (analyst band, pre-2026 discoveries) CA 60-day late

Statute	Window	Elapsed	Threshold	Status
California	Discovered: Sep 1, 2024 → Notified: May 12, 2025	253d	60 days (analyst band, pre-2026 discoveries)	CA 60-day late

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 2 filings · 2 states

View merged incident ↗

New Hampshire State AGMay 16 · first

California State AGMay 16 · first · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://oag.ca.gov/ecrime/databreach/reports/sb24-602823
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: May 16, 2025
Raw hash: 17431b87a6ab8668fd3ea993a8515e0678738f7e61fb021dd144c7effb41e1db

Linked disclosures

Regulatory filings (1) · sorted by filing gap

Reporting entityPromises2Kids

Victim entityPromises2Kids

Incidentdiscovered Sep 1, 2024

Stated responseTook measures to secure our network, systems, and data

ComplianceCA 60-day late

Extraction provenanceno artifact recorded

Source provenanceoag.ca.gov