DisclosureLens
UnknownRetail & ConsumerRetailFinancial accountIdentity (basic)Government IDPHIHealth (basic)High

Sellmark Corporation

bd_68aa45d2d7f88a2a · schema v1 · pii pii-v1

Severity

High

Discovered

Apr 14, 2025

Filed

Sep 12, 2025

To disclose

22 weeks

Affected · nationwide

1,4081,205 in this filing

Linked

6 filings

Confidence

95%
Full breach record for Sellmark Corporation

Sellmark Corporation based in Mansfield, Texas, a business – retail or merchant entity reported a data breach to the Texas Attorney General. The breach was discovered on 2025-04-14 and reported on 2025-09-12. 1,205 Texas residents were affected. 1,408 individuals affected in total. Types of information involved: Name of individual;Social Security Number Information;Driver’s License number;Government-issued ID number (e.g. passport, state ID card);Financial Information (e.g. account number, credit or debit card number);Medical Information;Health Insurance Information. Consumers were notified via Notice by publication in print media;Posted at company website or special website;U.S. Mail.

Texas clock TX AG >30d22 weeks discovery → filing
AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 35 days
discovery → filing · ≤ 22 weeks / 151 days

Mar 10, 2025

Begins

Apr 14, 2025

Discovered

Sep 12, 2025

Filed

This filing is one of 6 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (5) · sorted by filing gap

Show 1 more filingup to 1d gap

Filing propagation · 6 filings · 6 states

View merged incident ↗
Nebraska State AGSep 11 · first
Maine State AGSep 11 · first
Indiana State AGSep 11 · first
Massachusetts State AGSep 11 · first
New Hampshire State AGSep 11 · first
Texas State AG+1d · this page

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.