DisclosureLens
Social EngineeringTechnologyInformationPhishingCustomer Data InvolvedIdentity (basic)Government IDMediumContained

dataxu, Inc.

bd_54f7deacc38a3d0f · schema v1 · pii pii-v1

Severity

Medium

Discovered

May 30, 2019

Filed

Jun 18, 2019

To disclose

19 days

Affected

6state residents only

Confidence

66%
Full breach record for dataxu, Inc.3 incidents on file

dataxu, Inc. notified the New Hampshire Attorney General of a phishing incident affecting 6 NH residents. Unauthorized access to an employee email account occurred April 29-30, 2019. Data exposed included names and SSNs. Notification mailed June 17, 2019, with 1-year Experian credit monitoring offered.

Incident timeline

undetected · 31 days
discovery → filing · 19 days

Apr 29, 2019

Begins

May 30, 2019

Discovered

Jun 18, 2019

Filed

vs. sector median

16 wks faster

Tracked as a single-filing incident — the only disclosure on record for this event so far.Confirmed6 affectedView incident

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.