HackingTechnologyRetail & ConsumerInformationStolen CredentialsCustomer Data InvolvedMedium

ROKU, INC.

bd_49c6d0ded27361a1 · schema v1 · pii pii-v1

Severity

Medium

Discovered

Jan 4, 2024

Filed

Mar 8, 2024

To disclose

9 weeks

Affected · nationwide

15,36376 in this filing

Linked

3 filings

Confidence

65%

All records for ROKU, INC. →2 incidents on file

Account takeover notice

ROKU, INC. notified customers of unauthorized access to their accounts. The filing says: “If other, please specify: Unauthorized individuals using account credentials believed to have been obtained from third-party source(s) were used to access individual customer accounts.”

J jump to incidentP pin to compareR raw source

Maine clockDiscovered Jan 4, 2024 → Filed with AG Mar 8, 202464d ⏱ ME AG >30d9 weeks discovery → filing

⚠ AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 7 days

discovery → filing · 9 weeks / 64 days

Dec 28, 2023

Begins

Jan 4, 2024

Discovered

Mar 8, 2024

Filed

vs. sector median

2 wks faster

This filing is one of 3 filings about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (2) · sorted by filing gap

California State AGbd_58e489ed0f5d0b522024-03-08Verified
Indiana State AGbd_7d1c041465f60e1d2023-12-28 · +71dCandidate

Name: ROKU, INC.
norm: roku

Name: ROKU, INC.
norm: roku
Industry: TechnologyllmRetail & Consumerllm

Discovered: Jan 4, 2024
Account access: Dec 28, 2023 – Feb 21, 2024
Undetected for: 7 daysoccurrence → discovery
Materiality determined: —
Notification sent: Mar 8, 2024
Affected individuals: 15,363state + nationwide
Data types: —
Attack vector: Unauthorized Access
MITRE ATT&CK: T1078 Valid Accounts
Threat actor: External
Initial access: valid_credentials

Time to disclose: 9 weeks(64 days from discovery to filing)
Compliance flags: ME AG >30d · 64d
Discovery-date grounding: AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.
Clock breakdown: Statute Window Elapsed Threshold Status
Maine
Discovered: Jan 4, 2024
→ Filed with AG: Mar 8, 2024
64d 30 days (soft) ME AG >30d

Statute	Window	Elapsed	Threshold	Status
Maine	Discovered: Jan 4, 2024 → Filed with AG: Mar 8, 2024	64d	30 days (soft)	ME AG >30d

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 3 filings · 3 states

View merged incident ↗

Indiana State AGDec 28 · first

California State AG+71d

Maine State AG+71d · this page

Pattern: first filing Dec 28 (IN), last Mar 8 (ME) — a 71-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://www.maine.gov/agviewer/content/ag/985235c7-cb95-4be2-8792-a1252b4f8318/e9cc298b-379b-47ba-a10d-e2263963b574.shtml
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Mar 8, 2024
Raw hash: 6f7ca0a216e7a745d72077a53e1bf7835ae312a9c3e17b0f0176a4b9cf03bd16

Linked disclosures

Regulatory filings (2) · sorted by filing gap

Reporting entityROKU, INC.

Victim entityROKU, INC.

Incidentdiscovered Jan 4, 2024

ComplianceME AG >30d

Extraction provenanceno artifact recorded

Source provenancewww.maine.gov