HackingTechnologyInformationStolen CredentialsData ExfiltratedCustomer Data InvolvedIdentity (basic)Financial accountLowContained

Advantive

bd_27b85f3f60ce8e7d · schema v1 · pii pii-v1

Severity

Low

Discovered

Apr 10, 2026

Filed

Jul 2, 2026

To disclose

12 weeks

Affected

35state residents only

Linked

5 filings

Confidence

67%

Full breach record for Advantive →

Advantive LLC notified the New Hampshire Attorney General on July 2, 2026, of a data event affecting approximately 35 NH residents. On or about April 10, 2026, Advantive detected suspicious activity involving its software platform, allowing an unknown actor to access customer files without authorization. The accessed data included names and payment card information (numbers, CVVs, expiration dates). Advantive investigated, implemented additional security measures, and provided 12 months of credit monitoring through Haystack to affected individuals.

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Incident timeline

discovery → filing · 12 weeks / 83 days

Apr 10, 2026

Discovered

Jul 2, 2026

Filed

vs. sector median

7 wks faster

This filing is one of 5 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (4) · sorted by filing gap

Nebraska State AGbd_7d45cbf8aa3e88c52026-07-02Verified
Massachusetts State AGbd_f905136586dcab902026-07-02Verified
Vermont State AGbd_fb71ddc6d8ecbfa02026-07-02Verified
Texas State AGbd_61b94b12172550862026-07-03 · +1dCandidate

Name: Mullen Coughlin LLC
norm: mullen coughlin

Name: Advantive
norm: advantive
Domain: advantive.mybenefits.life
Industry: Technologyllm

Discovered: Apr 10, 2026
Materiality determined: —
Notification sent: Jul 2, 2026
Affected individuals: 35state-resident count only
Data types: Identity (basic)Financial account
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing Application
Threat actor: External
Regulator citations: providing written notice of this incident to relevant state regulators, where required
Initial access: exploit_public_facing

During the incident: Began an investigation into the nature and scope of the event
Conducted a comprehensive review of those files
Coordinate with its business customers and effectuate appropriate notifications to customers of their business customers
Provided written notice of this incident to approximately thirty-five (35) New Hampshire residents
Providing access to credit monitoring services for twelve (12) months through Haystack
Providing impacted individuals with guidance on how to better protect against identity theft and fraud
Providing written notice of this incident to relevant state regulators, where required, and to the three major credit reporting agencies, Equifax, Experian, and TransUnion
Changes made: Implemented additional security measures related to data privacy and security to protect against similar events moving forward
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 12 weeks(83 days from discovery to filing)
Compliance flags: — (clock not assessable for this source)

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 5 filings · 5 states

View merged incident ↗

Nebraska State AGJul 2 · first

Massachusetts State AGJul 2 · first

Vermont State AGJul 2 · first

New Hampshire State AGJul 2 · first · this page

Texas State AG+1d

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://mm.nh.gov/files/uploads/doj/remote-docs/advantive-20260702.pdf
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Jul 2, 2026
Raw hash: 6a338299f9b8538aca693c836942b476cd1ef6d5fa4564aafdeec1ce513c2632

Linked disclosures

Regulatory filings (4) · sorted by filing gap

Reporting entityMullen Coughlin LLC

Victim entityAdvantive

Incidentdiscovered Apr 10, 2026

Stated responseBegan an investigation into the nature and scope of the event

Complianceclock not assessable

Extraction provenanceno artifact recorded

Source provenancemm.nh.gov