HackingRetail & ConsumerRetailCustomer Data InvolvedGovernment IDIdentity (basic)MediumContained

THE BAKER COMPANY, INC.

bd_22e546c890235c11 · schema v1 · pii pii-v1

Severity

Medium

Discovered

Apr 6, 2022

Filed

May 5, 2022

To disclose

29 days

Affected

2state residents only

Confidence

66%

Full breach record for THE BAKER COMPANY, INC. →

The Baker Company, Inc. (Sanford, Maine) reported a data breach occurring on April 6, 2022, involving the unauthorized external access (hacking) to its systems. The incident compromised the names and Social Security Numbers of 2 individuals, both Maine residents. The company notified affected individuals in writing on May 4, 2022, and provided 12 months of credit monitoring and identity protection services via TransUnion.

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Maine clockDiscovered Apr 6, 2022 → Filed with AG May 5, 202229d ✓ ME AG ≤30d29 days discovery → filing

⚠ occurrence dateThe stored discovery date equals the breach OCCURRENCE date. Detection is normally later, so this OVERSTATES the delay — a 'late' verdict here may not be real.

Incident timeline

discovery → filing · 29 days

Apr 6, 2022

Begins

Apr 6, 2022

Discovered

May 5, 2022

Filed

vs. sector median

5 wks faster

Tracked as a single-filing incident — the only disclosure on record for this event so far.Confirmed2 affectedView incident

Name: THE BAKER COMPANY, INC.
norm: the baker
Domain: bakerco.com

Name: THE BAKER COMPANY, INC.
norm: the baker
Domain: bakerco.com
Industry: Retail & Consumerllm

Discovered: Apr 6, 2022
Breach occurred: Apr 6, 2022
Undetected for: 0 daysoccurrence → discovery
Materiality determined: —
Notification sent: May 4, 2022
Affected individuals: 2state-resident count only
Data types: Government IDIdentity (basic)
Data elements: Social Security number
Attack vector: Unauthorized Access
MITRE ATT&CK: T1190 Exploit Public-Facing Application
Threat actor: External
Regulator citations: Filed data breach notice with Maine Attorney General
Initial access: exploit_public_facing

During the incident: Sent written notification to affected individuals
Offered 12 months of identity protection and credit monitoring services through TransUnion
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 29 days(29 days from discovery to filing)
Compliance flags: ME AG ≤30d · 29d
Discovery-date grounding: occurrence dateThe stored discovery date equals the breach OCCURRENCE date. Detection is normally later, so this OVERSTATES the delay — a 'late' verdict here may not be real.
Clock breakdown: Statute Window Elapsed Threshold Status
Maine
Discovered: Apr 6, 2022
→ Filed with AG: May 5, 2022
29d 30 days ME AG ≤30d

Statute	Window	Elapsed	Threshold	Status
Maine	Discovered: Apr 6, 2022 → Filed with AG: May 5, 2022	29d	30 days	ME AG ≤30d

Status: No extraction artifact recorded for this disclosure.

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://www.maine.gov/agviewer/content/ag/985235c7-cb95-4be2-8792-a1252b4f8318/1c8e51fa-e68c-4342-a6cd-d56f30b518b9.shtml
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: May 5, 2022
Raw hash: e4f70876f3342ad4a66d48a226f43b820974130117f01923598d12a81ef72957

Reporting entityTHE BAKER COMPANY, INC.

Victim entityTHE BAKER COMPANY, INC.

Incidentdiscovered Apr 6, 2022

Stated responseSent written notification to affected individuals

ComplianceME AG ≤30d

Extraction provenanceno artifact recorded

Source provenancewww.maine.gov