DisclosureLens
HackingRetail & ConsumerProfessional ServicesRetailCustomer Data InvolvedDelayed DiscoveryIdentity (basic)Government IDHigh

HALO Branded Solutions

bd_1819f5a4c81a0228 · schema v1 · pii pii-v1

Severity

High

Discovered

Feb 21, 2024

Filed

Apr 1, 2024

To disclose

6 weeks

Affected · nationwide

7,30514 in this filing

Linked

8 filings

Confidence

65%
Full breach record for HALO Branded Solutions →

HALO Branded Solutions, a promotional products company, reported an external system breach that occurred on November 22, 2023. The incident was discovered on February 21, 2024, and affected 7,305 individuals. The compromised information included names and Social Security numbers. The company began notifying affected individuals on March 28, 2024, and offered 12 months of credit monitoring and identity protection services.

Maine clockDiscovered Feb 21, 2024 → Filed with AG Apr 1, 202440d ⏱ ME AG >30d6 weeks discovery → filing
⚠ AG web formThe discovery date came from the AG web-form field, which is systematically later than the detection date stated in the letter. Treat the clock as indicative.

Incident timeline

undetected · 91 days
discovery → filing · 6 weeks / 40 days

Nov 22, 2023

Begins

Feb 21, 2024

Discovered

Apr 1, 2024

Filed

vs. sector median

2 wks faster

This filing is one of 8 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (7) · sorted by filing gap

Show 3 more filings ↓up to 4d gap

Filing propagation · 8 filings · 8 states

View merged incident ↗
Indiana State AGMar 28 · first
Vermont State AGMar 28 · first
California State AG+4d
Illinois State AG+4d
Montana State AG+4d
Maine State AG+4d · this page
Massachusetts State AG+5d
New Hampshire State AG+5d

Pattern: first filing Mar 28 (IN), last Apr 2 (NH) — a 5-day rolling notification. Rolling spreads often mean counsel is filing as thresholds trip per state. Why this link?

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.