HackingRetail & ConsumerRetailStolen CredentialsCustomer Data InvolvedIdentity (basic)Financial accountFinancial credentialsLowContained

Herbaria

bd_070542b3db7c7c41 · schema v1 · pii pii-v1

Severity

Low

Discovered

May 16, 2014

Filed

Jun 6, 2014

To disclose

21 days

Affected

2state residents only

Linked

2 filings

Confidence

66%

Full breach record for Herbaria →2 incidents on file

Herbaria, an all-natural soap company, notified the New Hampshire Attorney General that its payment processing system was compromised between May 1 and May 16, 2014. The breach, attributed to the website host's systems, exposed customer names, billing addresses, and credit/debit card details (including CVV) for approximately two NH residents. Herbaria engaged forensic investigators, changed hosts, and planned to mail notifications on June 10, 2014.

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Incident timeline

undetected · 15 days

discovery → filing · 21 days

May 1, 2014

Begins

May 16, 2014

Discovered

Jun 6, 2014

Filed

vs. sector median

5 wks faster

This filing is one of 2 about the same incident.View merged incident

Linked disclosures

Why this link?

Regulatory filings (1) · sorted by filing gap

Massachusetts State AGbd_08d11112b08478ec2014-06-09 · +3dVerified

Name: Greensfelder, Hemker & Gale, P.C.
norm: greensfelder hemker gale

Name: Herbaria
norm: herbaria
Industry: Retail & Consumerllm

Discovered: May 16, 2014
Breach occurred: May 1, 2014 – May 16, 2014
Undetected for: 15 daysoccurrence → discovery
Materiality determined: —
Notification sent: Jun 10, 2014
Affected individuals: 2state-resident count only
Data types: Identity (basic)Financial accountFinancial credentials
Attack vector: Third-Party / Supply Chain
MITRE ATT&CK: T1190 Exploit Public-Facing Application
Threat actor: ExternalFinancial
Initial access: exploit_public_facing

During the incident: Engaged a forensic IT firm to assist with the investigation
Changed its website hosting company
Began sending written notification through first class mail to affected residents
Changes made: Taken measures to ensure that future purchases through its site will be secure
Source: Quoted from the filing itself, not independently verified.

Time to disclose: 21 days(21 days from discovery to filing)
Compliance flags: — (clock not assessable for this source)

Status: No extraction artifact recorded for this disclosure.

Filing propagation · 2 filings · 2 states

View merged incident ↗

New Hampshire State AGJun 6 · first · this page

Massachusetts State AG+3d

Evidence ladder

Leak-site claim

Attacker assertion only. Establishes: claim date, group, alleged victim.

Press / market report

Unlocks: incident narrative, operational impact. Still no compliance clock.

State AG / regulator filingThis record

Unlocks: discovery date, data types, affected count, compliance clock.

SEC 8-K / victim statement

Unlocks: materiality, stated response, full audit trail. Ceiling removed.

Source URL: https://mm.nh.gov/files/uploads/doj/remote-docs/herbaria-20140606.pdf
DisclosureLens links to the originating regulator URL — full filing bodies are not redistributed from public surfaces (§4.5).
Filed at: Jun 6, 2014
Raw hash: 19111e3c0bd413cf92321a0414f9ef48bbf5bc7f1a1683b1f6d4041e175544b1

Linked disclosures

Regulatory filings (1) · sorted by filing gap

Reporting entityGreensfelder, Hemker & Gale, P.C.

Victim entityHerbaria

Incidentdiscovered May 16, 2014

Stated responseEngaged a forensic IT firm to assist with the investigation

Complianceclock not assessable

Extraction provenanceno artifact recorded

Source provenancemm.nh.gov